Cookie Policy

This page describes our cookie policy for Matcha.blue (the Website). If you do not accept this Cookie Policy please do not use this site.

What are cookies?

For almost any modern website to work properly, it needs to collect certain basic information on its users. To do this, a site will create files known as cookies – which are small text files – on its users’ computers. These cookies are designed to allow the website to recognise its users on subsequent visits, or to authorise other designated websites to recognise these users for a particular purpose.

Cookies do a lot of different jobs which make your experience of the Internet much smoother and more interactive. For instance, they are used to remember your preferences on sites you visit often, to remember your user ID and the contents of your shopping baskets, and to help you navigate between pages more efficiently. They also help ensure that the advertisements that you see online are more relevant to you and your interests. Much, though not all, of the data that they collect is anonymous, though some of it is designed to detect browsing patterns and approximate geographical location to improve user experience.

Some websites may also contain images called ‘web beacons’ (also known as ‘clear gifs’). Web beacons only collect limited information, including a cookie number, a timestamp, and a record of the page on which they are placed. Websites may also carry web beacons placed by third party advertisers. These beacons do not carry any personally identifiable information and are only used to track the effectiveness of a particular campaign (for example by counting the number of visitors).

Information collected by cookies and web beacons is not personally identifiable.

Cookie declaration last updated on 25/05/2018 by Fluxias GmbH

Necessary (11)

Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.

NAME PROVIDER PURPOSE EXPIRY TYPE
__cfduid [x2] dontclosethistab.com
matcha.blue
Used by the content network, Cloudflare, to identify trusted web traffic. 1 year HTTP Cookie
CookieConsent matcha.blue Stores the user’s cookie consent state for the current domain 1 year HTTP Cookie
csrftoken instagram.com Helps prevent Cross-Site Request Forgery (CSRF) attacks. 1 year HTTP Cookie
incap_ses_# sitelock.com Preserves users states across page requests. Session HTTP Cookie
JSESSIONID linkedin.com Preserves users states across page requests. Session HTTP Cookie
language slideshare.net Saves the user’s preferred language on the website. Session HTTP Cookie
PHPSESSID gastronomama.com Preserves user session state across page requests. Session HTTP Cookie
visid_incap_# sitelock.com Preserves users states across page requests. 1 year HTTP Cookie
wc_cart_hash_# matcha.blue Unclassified Session HTML Local Storage
wc_fragments_# matcha.blue Unclassified Session HTML Local Storage

Preferences (1)

Preference cookies enable a website to remember information that changes the way the website behaves or looks, like your preferred language or the region that you are in.

NAME PROVIDER PURPOSE EXPIRY TYPE
wfvt_# gastronomama.com Remembers the user’s submitted data when a comment is submitted in a blog post. The purpose is to auto-populate form fields for subsequent comments, in order to save time for the user. Session HTTP Cookie

Statistics (13)

Statistic cookies help website owners to understand how visitors interact with websites by collecting and reporting information anonymously.

NAME PROVIDER PURPOSE EXPIRY TYPE
@@History/@@scroll|# matcha.blue Unclassified Session HTML Local Storage
__utm.gif google-analytics.com Google Analytics Tracking Code that logs details about the visitor’s browser and computer. Session Pixel Tracker
__utma slideshare.net Collects data on the number of times a user has visited the website as well as dates for the first and most recent visit. Used by Google Analytics. 2 years HTTP Cookie
__utmb slideshare.net Registers a timestamp with the exact time of when the user accessed the website. Used by Google Analytics to calculate the duration of a website visit. Session HTTP Cookie
__utmc slideshare.net Registers a timestamp with the exact time of when the user leaves the website. Used by Google Analytics to calculate the duration of a website visit. Session HTTP Cookie
__utmt slideshare.net Used to throttle the speed of requests to the server. Session HTTP Cookie
__utmz slideshare.net Collects data on where the user came from, what search engine was used, what link was clicked and what search term was used. Used by Google Analytics. 6 months HTTP Cookie
_ga matcha.blue Registers a unique ID that is used to generate statistical data on how the visitor uses the website. 2 years HTTP Cookie
_gat matcha.blue Used by Google Analytics to throttle request rate Session HTTP Cookie
_gid matcha.blue Registers a unique ID that is used to generate statistical data on how the visitor uses the website. Session HTTP Cookie
_pinterest_cm pinterest.com Used by Pinterest to track the usage of services. 1 year HTTP Cookie
_uv_id slideshare.net Collects data on the user’s visits to the website, such as which pages have been read. 2 years HTTP Cookie
vuid vimeo.com Collects data on the user’s visits to the website, such as which pages have been read. 2 years HTTP Cookie

Marketing (17)

Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers.

NAME PROVIDER PURPOSE EXPIRY TYPE
ads/ga-audiences google.com Used by Google AdWords to re-engage visitors that are likely to convert to customers based on the visitor’s online behaviour across websites. Session Pixel Tracker
bcookie [x2] linkedin.com
slideshare.net
Used by the social networking service, LinkedIn, for tracking the use of embedded services. 2 years HTTP Cookie
bscookie linkedin.com Used by the social networking service, LinkedIn, for tracking the use of embedded services. 2 years HTTP Cookie
collect google-analytics.com Used to send data to Google Analytics about the visitor’s device and behaviour. Tracks the visitor across devices and marketing channels. Session Pixel Tracker
GPS youtube.com Registers a unique ID on mobile devices to enable tracking based on geographical GPS location. Session HTTP Cookie
leo_auth_token linkedin.com Used by the social networking service, LinkedIn, for tracking the use of embedded services. Session HTTP Cookie
lidc linkedin.com Used by the social networking service, LinkedIn, for tracking the use of embedded services. 1 day HTTP Cookie
mid instagram.com Unclassified 20 years HTTP Cookie
PREF youtube.com Registers a unique ID that is used by Google to keep statistics of how the visitor uses YouTube videos across different websites. 8 months HTTP Cookie
rur instagram.com Unclassified Session HTTP Cookie
UID scorecardresearch.com Collects information of the user and his/her movement, such as timestamp for visits, most recently loaded pages and IP address. The data is used by the marketing research network, Scorecard Research, to analyse traffic patterns and carry out surveys to help their clients better understand the customer’s preferences. 2 years HTTP Cookie
UIDR scorecardresearch.com Collects information of the user and his/her movement, such as timestamp for visits, most recently loaded pages and IP address. The data is used by the marketing research network, Scorecard Research, to analyse traffic patterns and carry out surveys to help their clients better understand the customer’s preferences. 2 years HTTP Cookie
urlgen instagram.com Unclassified Session HTTP Cookie
visit linkedin.com Used by the social networking service, LinkedIn, for tracking the use of embedded services. 2 years HTTP Cookie
VISITOR_INFO1_LIVE youtube.com Tries to estimate the users’ bandwidth on pages with integrated YouTube videos. 179 days HTTP Cookie
YSC youtube.com Registers a unique ID to keep statistics of what videos from YouTube the user has seen. Session HTTP Cookie

Unclassified (9)

Unclassified cookies are cookies that we are in the process of classifying, together with the providers of individual cookies.

NAME PROVIDER PURPOSE EXPIRY TYPE
___utmvbZluykvY shield.sitelock.com Unclassified Session HTTP Cookie
___utmvmZluykvY shield.sitelock.com Unclassified Session HTTP Cookie
aelia_cs_selected_currency matcha.blue Unclassified Session HTTP Cookie
DYNSRV greensofthestoneage.com Unclassified Session HTTP Cookie
images/1×1.gif public.slidesharecdn.com Unclassified Session Pixel Tracker
lite/rum-track linkedin.com Unclassified Session Pixel Tracker
RT slideshare.net Unclassified Session HTTP Cookie
SERVERID slideshare.net Unclassified Session HTTP Cookie
tads freesecure.timeanddate.com Unclassified Session HTTP Cookie

 

How do we use cookies?

We collect a number of cookies from our users for various reasons, not least to track our own performance – but also to let us serve you content tailored to your own specifications, hopefully improving your overall experience of the site. Amongst other things, the cookies we use allow users to register to make comments, allow us to calculate how many visitors we have – anonymously, of course – and how long they stay on our site.

We do our utmost to respect users’ privacy. We use cookies to monitor and improve our services, but they do also allow us to sell advertising space, which helps keeps us free to our readers. We sometimes include links on our site to goods and services offered by third parties and we may be paid some commission if you subsequently decide to make a purchase. Cookies may be used to track your visits to third party sites to help ensure that we are paid the correct amounts. Please note that these commercial arrangements do not influence our editorial content in any way.

We believe that your experience of the site would be adversely affected if you opted out of the cookies we use.

What types of cookie are there and which ones do we use?

There are two  types of cookie:

  • Persistent cookies remain on a user’s device for a set period of time specified in the cookie. They are activated each time that the user visits the website that created that particular cookie.
  • Session cookies are temporary. They allow website operators to link the actions of a user during a browser session. A browser session starts when a user opens the browser window and finishes when they close the browser window. Once you close the browser, all session cookies are deleted.

Cookies also have, broadly speaking, four different functions and can be categorised as follow: ‘strictly necessary’ cookies, ‘performance’ cookies, ‘functionality’ cookies and ‘targeting’ or ‘advertising’ cookies.

Strictly necessary cookies are essential to navigate around a website and use its features. Without them, you wouldn’t be able to use basic services like registration or shopping baskets. These cookies do not gather information about you that could be used for marketing or remembering where you’ve been on the internet.

Examples of how we use ‘strictly necessary’ cookies include:

Setting unique identifiers for each unique visitor, so site numbers can be analysed.

Allowing you to sign in to The Independent website as a registered user.

Performance cookies collect anonymous data for statistical purposes on how visitors use a website, they don’t contain personal information, and are used to improve your user experience of a website.

Here are some examples of how we use performance cookies:

Gathering data about visits to the Website, including numbers of visitors and visits, length of time spent on the site, pages clicked on or where visitors have come from.

For comparison with other websites using data collected by industry-accepted measurement and research companies.

Information supplied by performance cookies helps us to understand how you use the Website; for example, whether or not you have visited before, what you looked at or clicked on and how you found us. We can then use this data to help improve our services.  We generally use independent analytics companies to perform these services for us and when this is the case, these cookies may be set by a third party company (third party cookies).

If you have registered with the Website we can combine the data from the web analytics services and their cookies with the information you have supplied to us, so that we can make your experience more personal by recommending certain programmes to you based on your viewing behaviour or tailoring your emails with content you might find more interesting.  We would only do this if you have given us permission to communicate with you.  Sometimes the data used from the web analytics companies has been collected before you registered or signed in.  In these cases, if we use this data to identify you, we use it only in accordance with our privacy policy.

Functionality cookies allow users to customise how a website looks for them: they can remember usernames, language preferences and regions, and can be used to provide more personal services like local weather reports and traffic news.

Here are some examples of how we use functionality cookies:

Storing your user preferences on Your Account page

Restricting the number of times you’re shown a particular advertisement (which is sometimes called ‘frequency capping’.

Remembering if you’ve been to the site before so that messages intended for first-time users are not displayed to you.

Advertising and targeting cookies are used to deliver advertisements more relevant to you, but can also limit the number of times you see an advertisement, and be used to chart the effectiveness of an ad campaign by tracking users’ clicks. They can also provide security in transactions. They are usually placed by third-party advertising networks with a website operator’s permission, but can be placed by the operator themselves. They can remember that you have visited a website, and this information can be shared with other organisations, including other advertisers. They cannot determine who you are though, as the data collected is never linked to your profile.

The two main ways we use advertising and targeting cookies are set out below:

  • Interest-based advertising (or online behavioural advertising) is where cookies are placed on your device by our third party service providers which remember your web browsing activity and group together your interests in order to provide you with targeted advertisements which are more relevant to you when you visit independent.co.uk.  Your previous web browsing activity can also be used to infer things about you, such as your demographics (age, gender etc.). This information may also be used to make the advertising on independent.co.uk more relevant to you.
  • ‘Retargeting’ is a form of interest-based advertising that enables our advertising partners to show you advertisements selected based on your online browsing activity away from the Website.  This allows companies to advertise to people who previously visited their website. These cookies will usually be placed on your device by third-party advertising networks and we have listed the main third party networks we work with below.

Without these cookies, online advertisements you encounter will be less relevant to you and your interests. If you would like more information about interest-based advertising, including how to opt-out of these cookies, please visit www.youronlinechoices.com

How do I control my cookies?

You should be aware that any preferences will be lost if you delete cookies and many websites will not work properly or you will lose some functionality. We do not recommend turning cookies off when using our Website for these reasons.

Most browsers accept cookies automatically, but you can alter the settings of your browser to erase cookies or prevent automatic acceptance if you prefer. Generally you have the option to see what cookies you’ve got and delete them individually, block third party cookies or cookies from particular sites, accept all cookies, to be notified when a cookie is issued or reject all cookies. Visit the ‘options’ or ‘preferences’ menu on your browser to change settings, and check the following links for more browser-specific information.

Cookie settings in Internet Explorer
Cookie settings in Firefox
Cookie settings in Chrome
Cookie settings in Safari

Managing performance cookies

It is possible to opt out of having your anonymised browsing activity within websites recorded by performance cookies.

Independent.co.uk uses the following companies and you can opt out of their cookies by clicking on the relevant links. Please note that this will take you to the relevant third party’s website and generate a ‘no thanks’ cookie, which will stop any further cookies being set by those third parties.

Don’t forget that by not allowing performance cookies, this stops us from being able to learn what people like or don’t like about our Website so that we can make it better.

Omniture : http://www.omniture.com/en/privacy/2o7

Nielsen/NetRatings : http://www.nielsen-online.com/privacy.jsp?section=leg_scs

ComScore: http://www.scorecardresearch.com/about.aspx

Google Analytics: http://tools.google.com/dlpage/gaoptout

Chartbeat: https://chartbeat.com/privacy/

Managing advertising cookies

Please note that if you want to opt out from receiving targeted advertising, this does not mean that you will receive less advertising when you use our Website. This just means that the advertising you see will not be as customised to you.

However if you still want to switch off third-party advertising cookies, you can turn do this by visiting the Internet Advertising Bureau’s consumer advice site, Youronlinechoices.com  This will give you a list of all cookies that are currently set on your device and how to opt out of each of them.  Please note that this list will contain more networks than just found on independent.co.uk.  independent.co.uk ensures that all third party advertising networks and advertisers who set cookies on our Website are signed up to this website.

We have also set out links below to some of the specific partners we work with who set cookies on our websites, and therefore on your computer, each of which have instructions on how to opt out of their cookies.

Teads – http://teads.tv/en/privacy-policy/ad-interest-manager/

Taboola – https://www.taboola.com/cookie-policy

Google – http://www.google.com/ads/preferences/html/opt-out.html

Ad you like – http://www.adyoulike.com/privacy-uk/

Inskin – http://www.inskinmedia.com/privacy-policy/

Pubmatic – http://www.pubmatic.com/opt-out.php

Sharethrough – http://platform-cdn.sharethrough.com/privacy-policy

 

User agreement

By continuing to use our site, you agree to the placement of cookies on your device. If you choose not to receive our cookies, we cannot guarantee that your experience will be as fulfilling as it would otherwise be. For instance, the site won’t be able to recognise your commenter ID, meaning that you won’t be able to leave comments.